BUAD 307
Marketing
Fundamentals

 

 

 

Welcome

Lars Perner, Ph.D.
Assistant Professor of Clinical Marketing
Department of Marketing
Marshall School of Business
University of Southern California
Hoffman Hall 603, 701 Exposition Blvd.
Los Angeles, CA 90089-1421
Phone: (213) 740-7127
perner@marshall.usc.edu
http://www.LarsPerner.com


Syllabus

Fall, 2017 Marketing Electives Information

Marketing Careers and Courses

Sample Midterm Short and Very Short Answers

Corrected Multiple Choice Exam Version Index 

iT-O Internship Program Flyer

Participation ID Sign Replacement Template

Reserach Participation Information

Pointers on Doing Well in This Course

Secondary Sources Guide

USC Marshall Critical Thinking Initiative (USC-CT)

Marshall School of Business Career Videos